Specialist retailer in women’s plus size clothing, Lane Bryant started with special maternity designs created by Lena Himmelstein Bryant Malsin. The banker who funded Lena for her creation misspelt her name as ‘Lane’ and Lane Bryant was born. The overwhelming response to the collection resulted in a whole line plus size clothing. The reasonably priced collection includes plus size clothing, accessories, hosiery, and intimate wear for women who wear sizes 14 – 28. There are over 812 Lane Bryant stores across US.